http://www.bravenewme.com/2009/09/google-sidewiki-plugin-shift-in-consumer-power/ Fri, 20 Jan 2012 00:34:16 +0000 hourly 1 http://wordpress.org/?v=3.0.3 http://www.bravenewme.com/2009/09/google-sidewiki-plugin-shift-in-consumer-power/comment-page-1/#comment-2429 Is Google Social Search the Next Big Social Networking Site? | Magnus Nilsson on Digital Marketing Thu, 29 Oct 2009 11:26:18 +0000 http://www.bravenewme.com/?p=422#comment-2429 [...] Google experience can be noticed in other experiments as well such as Google fastflip, Google Sidewiki and Google books where users don’t have to leave the site to get most of the [...] [...] Google experience can be noticed in other experiments as well such as Google fastflip, Google Sidewiki and Google books where users don’t have to leave the site to get most of the [...]

]]> http://www.bravenewme.com/2009/09/google-sidewiki-plugin-shift-in-consumer-power/comment-page-1/#comment-2043 Brian J Kopp Fri, 02 Oct 2009 01:38:02 +0000 http://www.bravenewme.com/?p=422#comment-2043 I love the idea of allowing customer to contribute to a corporate web site or product page, but realize that with certain regulatory laws a company should have the final say regarding content presented in these mechanisms. Working for a medical device company, we cannot allow off-label product use to be promoted. We would need a process for either editing or removing any given comments that would violate these laws enforced by the FDA, or we need the ability to turn these features off. I love the idea of allowing customer to contribute to a corporate web site or product page, but realize that with certain regulatory laws a company should have the final say regarding content presented in these mechanisms. Working for a medical device company, we cannot allow off-label product use to be promoted. We would need a process for either editing or removing any given comments that would violate these laws enforced by the FDA, or we need the ability to turn these features off.

]]> http://www.bravenewme.com/2009/09/google-sidewiki-plugin-shift-in-consumer-power/comment-page-1/#comment-2016 Magnus Mon, 28 Sep 2009 10:09:14 +0000 http://www.bravenewme.com/?p=422#comment-2016 I'm sure you're right. Although this particular tool might not take of immediately, corps on all levels need to start seriously thinking about social and how they are going to engage in a dialogue. What you don't want happen is as a company to go head-to-head against "change" as that's a loosing battle (as the record companies have experienced). I’m sure you’re right. Although this particular tool might not take of immediately, corps on all levels need to start seriously thinking about social and how they are going to engage in a dialogue. What you don’t want happen is as a company to go head-to-head against “change” as that’s a loosing battle (as the record companies have experienced).

]]> http://www.bravenewme.com/2009/09/google-sidewiki-plugin-shift-in-consumer-power/comment-page-1/#comment-2009 Johan Fri, 25 Sep 2009 17:09:28 +0000 http://www.bravenewme.com/?p=422#comment-2009 Hmm, not sure this would be appreciated by all corps. People tend to focus on the negative instead of the positive. Not sure I would want this on my site. Hmm, not sure this would be appreciated by all corps. People tend to focus on the negative instead of the positive. Not sure I would want this on my site.

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