Almost 14% of hot searches on either Google or Yahoo, lead to malware sites, according to a recent report*. And my suspicion is that this will increase as the search engines struggle to balance immediacy with relevancy.
Wherever there is web traffic, you will find spammers and scammers. To them it doesn’t really matter why you are visiting their sites, as long as you do, and consequently get infected by their malicious software or trigger adverts. I’ve previously mentioned the usage of Google Trends and Hot keywords to identify opportunities to gain cheap, relevant, high-volume traffic. Obviously the key to that advice is the word “relevant”, unless you fall into one of the two previously mentioned categories. Read the full article →
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