Filed under Content Management, Online Marketing, SEO by magnus | 0 comments
I’ve just launched a new blog focusing on Blu-Ray Film in the UK. There you’ll find Blu-Ray Reviews and News, both from myself and contributing writers. This will be my little creative outlet for testing various blogging techniques. Have a peek!
Filed under Mac, WordPress by magnus | 0 comments
I’ve written the feature article for MacWorld Sweden issue #1 2008, about all things WordPress. If you didn’t know it already, WordPress is the powerful platform powering this very blog and millions(?) more. The article starts of easy enough with an installation guide, followed on to how to customize your theme, add plugins to add functionality, migrate from another platform and keep incoming links and ultimately a few hints on how to attract an audience and monetize your blog.
The issue will hit the magazine shelves on January 6th 2008, and also available as PDF.
Filed under Mac by magnus | 0 comments
I’ve written a thorough review of Adobes latest offering, Dreamweaver CS 3, for Mac for MacWorld Sweden. The review can be downloaded (in Swedish) by purchasing the latest issue of the magazine as a PDF.
Filed under Content Management, Mac, Online Marketing, SEO by magnus | 0 comments
MacWorld Sweden is having a week long server special. Every day this week they will publish an article online, written by yours truly. This is the schedule:
The texts are from a feature article that I wrote last year for the printed magazine, and is know very cleverly re-used online. While it’s nothing new to republish offline content online, I think it’s a great idea to take articles that are a bit older (but non the less up to date) and make them available online. Most people will probably not notice that it’s the same old article that’s just been republished in a new format. A great way of providing unique quality content online. Maybe time to dig up your old printed sales letters and brochures?
Filed under Digital TV, sky, virgin media by magnus | 1 comment
If you live in the UK you probably haven’t been able to avoid the issue of Sky and Virgin Media. Thankfully someone is trying to sort out the Sky and Virgin TV mess. I found a very helpful sky switch guide website which explains how you can switch from Virgin media to Sky and keep all your favorite channels.
For those of you not living in the UK, here’s a short summary:
Sky is the UK’s largest broadcaster, and digital tv provider, with a lot of popular channels such as Sky One, Sky News and Sky Sports News with hit shows like Lost, 24 and Battlestar Galactica. Virgin Media and Sky TV had intense negotiations about the price Virgin should pay to service these channels on its cable network. On 1st of March the negotiations broke down with the immediate effect that Sky’s basic channels are no longer available on Virgin Media.
Currently there is a very intense marketing and pr battle between the two media giants. Sky is pushing its sky switch campaign, whilst Virgin is nagging on about that Sky bullying them and not offering a fair price for the channels. In any event, it’s very confusing being a presumptive digital tv consumer today.
Filed under Digital TV, Note by magnus | 0 comments
I know it’s a bit off topic, but today I stumbled over a really useful site worth a visit for anyone interested in digital television and living in the UK. I have been looking around the web for a decent comparison service to get an overview of all the different digital tv packages for a while now and this really does the trick. Select Digital has a really simple yet useful digital tv comparison service which includes bundles from sky and virgin media. This makes it a lot easier to compare different television offerings than surfing around individual websites and compare manually. There is also a forum, but it still seems to be a bit in the start up phase.
Filed under Mac, Project Management by magnus | 0 comments
The first issue of MacWorld Sweden 2007 contains a comparative test of 7 very different text editors, written by yours truly. I’ve had a look at tools for pure coding to personal wikis and writing longer texts.
From an online marketers point of view, VoodooPad is an outstanding application for organizing thoughts for the initial stages of a project, for example sketching a site map and brainstorming. It’s definitely worth a look as it’s intuitive design makes it a breeze to get started with so you can concetrate on the task at hand instead of working out how to use an application.
MacWorld Sweden Issue 1 2007
Filed under Mac by magnus | 1 comment
Just a quick note on a few articles that I’ve recently written for MacWorld Sweden. Although they’re in Swedish and published in a Mac only magazine, I think the review of the RSS application Feeder could be of interest to anyone with minimal technical knowledge who wants to work with RSS. It’s a great way of publishing news items and keeping your site’s content fresh, which is of constantly increasing importance for affiliate marketers.
I’ve also written two other reviews; one of the advanced slideshow application FotoMagico and the remote control application Remote Buddy; a great combination for that perfect sales pitch.
Filed under Book Review, Project Management by magnus | 0 comments
The Harvard Business Essentials: Managing Projects Large and Small, is a 170 page strong soft back book that introduces the reader to project management principles. It covers all project phases, from defining the project, to planning, execution and closure.
The strenght lies in its straight forward approach which makes it very accessable even to people inexperienced in the field. Although, at the same time it has a few pointers which more experienced project managers may find very useful. The chapters are fairly short and cover the topics:
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Filed under Online Marketing, Viral by magnus | 0 comments
The guys behind the massive viral The Big Ad have produced yet another brilliant one for Carlton Draught. This time around the theme is the 80’s movie classic Flash Dance, but instead of a woman wanting to join the ballet academy, this time around it’s a guy who’s greatest goal in life is to become a brewer at Carlton Draught. And you bet he’ll do anything to make his wish come through, even the flash dance… (more…)